
Shutterstock (NYSE: SSTK), a NYC-based provider of a creative platform offering creative content for transformative brands, digital media and marketing companies, completed the acquisition of Envato, a Melbourne, Australia-based company which specializes in digital creative assets and templates.
The acquisition will:
- Complement Shutterstock’s existing offering with Envato Elements.
- Expand Shutterstock’s reach within faster growing audiences such as freelancers, hobbyists, small businesses and agencies.
- Add 650k subscribers, more than doubling Shutterstock’s subscriber base to 1.15 million.
- Increase Shutterstock’s Content revenue from video, audio, graphics, fonts and templates.
- Bolster Shutterstock’s content library with 10 million images, 6 million videos, 1 million audio clips, 0.5 million templates and 0.2 million graphics & fonts.
- Further diversify Shutterstock into new content types including code & web themes, product mock-ups, fonts and templates (e.g. Slides, PowerPoint, Keynote, WordPress, video, designs for social posts, gaming, podcasts and print-on-demand).
Deal completion coincides with the launch of Envato’s new visual brand identity, currently in a phased rollout across the site.
Shutterstockis provides a creative platform offering high-quality creative content for transformative brands, digital media and marketing companies. It is used to licensing from the extensive and diverse collection of high-quality 3D models, videos, music, photographs, vectors and illustrations. The company has a comprehensive selection of resources to bring storytelling to life.
FinSMEs
23/07/2024